32red Casino
32red Casino has rapidly built up a brand and a reputation for being one of the best online gaming experiences available, due to its excellent combination of promotions and bonuses together with one of the largest gaming catalogues of any of the major players. Its efforts have been rewarded by the industry on numerous occasions, including the award of Casino of the Decade by Casinomeister, something that 32red proudly incorporates into its wide ranging advertising and marketing campaigns.
Unlike some other casinos, 32red is not simply a theme or a brand. Instead, it is wholly owned by 32red PLC who offer a full range of online gambling solutions for players, ranging from sports betting and poker to bingo and even financial spreads. Their rapid growth and expansion was confirmed in 2005 when they became one of the few online gaming companies to become listed on the London Stock Exchange, such was the viability of their overall operation for investors. Of course, this success would not have been possible if customers were not so impressed by the company that they made it their gambling destination of choice, returning again and again to take advantage of the numerous services on offer. Currently, these services comprise various branded subdivisions of the overall company, with the 32red Casino being one of the most important.
32red positioned itself in the market by doing something almost unheard of in the industry. Apart from high street bookmakers, they are one of the few companies to undertake truly global marketing – players from Canada to Australia and the UK to the US will have seen the logo in some capacity, whether that is sponsoring popular sports events or teams, or through television commercials that discuss one or more of their offerings in detail.
Such an impressive company requires a similarly impressive casino software supplier, and in this case 32red opted for the biggest in the world; Microgaming. The combination of one of the strongest gambling brands, and what many people consider to be the most robust, varied casino software of all makes for an excellent gaming experience. The casino itself boasts over 450 titles covering everything from slots to table games, plus everything in between, and this number grows steadily on a monthly basis, with Microgaming constantly striving to add to the range, and 32red being among the frontrunners when it comes to game launches. Players can also enjoy the typical benefits of Microgaming casinos, including the choice of a fully featured download casino or a browser based Flash version with a slightly dumbed down number oftitles.
In a similar spirit of only aligning itself with one of the very best, 32red casino is licenced and regulated by the government of Gibraltar. In addition to rigorous ongoing tests on the integrity and fairness of their entire operation, they must also implement top level security across all platforms to maintain the right of licence. This takes the form of top level transaction encryption and firewalls – the same kind of protection utilised by some of the biggest banks and finance companies in the world. 32red acknowledges that a single security breach could tarnish the reputation that it has spent a lot of time and money building, and does everything up to the limits of modern technology to ensure that this will never be the case.
The welcome bonus may initially sound somewhat unusual, in that 32red Casino offers players a 160% match bonus. While the percentage itself may be somewhat off, it all becomes clear when it is broken down into the player receiving $32 in bonus cash for every $20 deposited, hence working out at a rate of 160%. This bonus does of course apply to deposits in Canadian Dollars, with players having the option of using their credit cards, debit cards or electronic wallet to fund their gaming. Naturally, each method is also suitable for withdrawals, again in Canadian Dollars.
As mentioned, 32red’s partnership with Microgaming enables them to offer over 450 titles in their downloadable casino, with a comparable number in the Flash-based browser version and more being added constantly. While Canadians naturally have their favourite game types, they are assured of finding exactly what they are looking for, together with a number of international classics that they may have never tried but would be absolutely perfect.
Most online casino players love the slots and they flock to 32red with good reason. Of the 450+ games on offer, more than half are slots covering the vast history of the genre, from three reel games where there is little more to do than match three bells, to video-based feature games tied in to the latest movie blockbusters. A key aspect of the Microgaming offering is the range of progressive jackpots tied into a number of their slots. These games basically take a small amount of every stake played on a slot and contribute it to a pool, along with the stakes of every other player on the network at the time. The effect is that contributing players can see a progressive jackpot amount building and often reaching millions of dollars. At any time, a lucky spin can trigger this jackpot, literally changing the lives of the players involved.
If table and card games are the order of the day, then 32red Casino is once again a prime destination for Canadian players. The interface is heavily customised, making it noticeably different to other Microgaming-powered casinos on the internet, including customised voice acting for dealers. Fortunately, the changes made by the team at 32red do nothing to take away from the kind of smooth, fun gameplay that players have come to expect. Players looking for something a little more relaxed and laid back can step onto a video poker terminal at the click of a mouse, with all of Canada’s most popular variations such as Aces and Faces and Jacks or Better available in both the downloadable and browser-housed software.
Aside from the previously mentioned 160% welcome deposit bonus, 32red keeps players coming back with one of the most well thought out promotion and bonus schemes of any online casino welcoming Canadian players. The majority of these promotions can be found easily both on the homepage and within the software by checking the Promotions Calendar. Broken down into daily quick views, players can see everything from reload bonuses to free spins, plus casino game tournaments and all manner of other enticing treats. One such event is their famous slot freerolls, where players can try out the latest and greatest slots in a tournament format without risking any of their own bankroll. These tournaments will never make anyone a millionaire, but they can provide a handy credit boost with the top ten finishers sharing in a $250 prize pool, of which $75 is awarded to the overall winner.
Finally, there is Club Rouge. Those who have never heard of it will soon find themselves reaping the rewards of the program as soon as they join 32red Casino as it is a highly respected VIP scheme operated in the sole interests of their most loyal players. Unlike some VIP schemes that are more akin to glorified loyalty programs, this particular one certainly makes players feel very important. Personalised service from a key account manager is at the core of the service, and is flanked by a range of luxury extras such as exclusive promotions and valuable goods such as imported cigars.
The whole 32red Casino package is rounded off by their excellent support team, well-equipped to deal with absolutely any query at any time. Phone calls to support are completely free within Canada, or players can opt to contact them by Skype, live online chat or email.
